Several months ago, I wrote a "How-to"
article on posting to FFA or "Free for All"
links sites and had set up a FFA submission page on
my site. As promised, here is what I discovered in my
adventures with running my own FFA links page.Now that
my submission page has been alive for several months,
let's take a look at the actual usage according to my
site's log files. Last month there were 47,473 links
added to my FFA page and there my actual FFA links page
was viewed 631 times. This means that at least 46,842
or 98.6% of all these submissions were done by automated
submission tools and services. What this also means
is that each day only 20 or so visitors came to the
actual page. Hopefully 1 or 2 were enticed to visit
other sections of 4hb.com before leaving.FFA pages also
allow you to collect e-mail addresses of your posters
in order to send them an e-mail information later but
I would discourage setting up your page to send this
"solicited spam" mail. More on this particular
thought later in the article.
One -- Setting up your page.
There are literally dozens of free
scripts available to set up a FFA links page on your
own site. The only requirement is that you are allowed
to run your own "Perl" scripts. You can find
some listed at http://www.cgi-resourc es.com/. There
are also dozens of services that will set up and host
your own page for minimal fees.I chose the popular "FFA
Blaster" script for this experiment since a friend's
site was already using this script successfully. Most
of the scripts freely available come with easy to follow
installation instructions.
Two -- the fixes begin.
Being a programmer by profession, I
took a look at scripts before I installed them.One flaw
I found in many scripts is that when they simplified
the installation process they opened up some interesting
security risks. One common example of what I found was
that, on other people's FFA links pages, I could access
the e-mail addresses that they had collected to date
by simply knowing the default installation rules and
hence knowing where to look. Needless to say, I made
several changes to the FFA scripts before installing
them at 4hb.com.
Three -- running the page.
When I started running the page, I
had selected the options to send a introductory e-mail
to each poster when they added their link and to collect
all the e-mail addresses. After a few weeks, the number
of new e-mail addresses slowed down considerably since
there were a lot of repeat posters.I also got two requests
to my FFA confirmation e-mail address to stop sending
them e-mail since, as I discovered, some malicious people
use other peoples e-mail addresses for posting and expose
others to receiving hundreds and thousands of unsolicited
e-mails.So after a few weeks, I stopped sending out
confirmation e-mails and stopped collecting all e-mail
addresses. It wasn't worth the effort to police it.
Four - a few more things I learned.
After a while I noticed that several
of the links posted had special fonts and colors. Some
automatic posting software was tricky enough to pass
extra HTML to the FFA links page when posting and this
fancy stuff was added to my page. Eventually, once again
putting on my programmer hat, I modified the FFA links
script to disallow fancy HTML postings. I also added
a lot of new words to my dirty words filter to prevent
objectionable postings.
Another experiment I did was to remove
the FFA links page and scripts completely for one week.
This did very little to stop automated posters who merrily
hammer away at FFA sites and apparently rarely check
for the success of their postings.After about three
month I rewrote the FFA links script to disregard all
automated posting and only allow postings from live
visitors who called up the FFA links page and who entered
their own link manually.
Finally --Will I keep this feature going?
It is up and running at 4hb.com so
it will stay up and running forever unless I find a
compelling reason to completely shut it down. By skipping
automated postings, the scripts are no longer very resource
intensive and do not cause much of a load on our web
server. On the other hand, you will never find its existence
advertised internally on 4hb.com. It is an advertising
tool that brings an occasional new visitor to our site
but is not a useful resource for someone already at
our site.Would I do this on any other sites of mine?
Not likely! The benefits seem too little for the results
gained.
Got any questions? Please visit the
Entrepreneur's "For Home Business" Information
Web site at http://www.4hb.com/. Celebrate your home-based
and home-office small businesses and get resources for
your continuing success
[832 words]
You may publish this article on your
web site or e-mail newsletter, as long the above resource
box is included and an active link back to 4hb.com is
provided. Please contact me for permission to use in
print publications.
Copyright © 2000 Brad Trupp
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